PDF Ebook The History of Motion GraphicsBy Michael Betancourt
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The History of Motion GraphicsBy Michael Betancourt
PDF Ebook The History of Motion GraphicsBy Michael Betancourt
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Expand your knowledge of the aesthetics, forms and meaning of motion graphics as well as the long-running connections between the American avant-garde film, video art and TV commercials. In 1960 avant-garde animator and inventor John Whitney started a company called "Motion Graphics, Inc." to make animated titles and logos. His new company crystalized a relationship between avant-garde film and commercial broadcast design/film titles. Careful discussion of historical works puts them in context, allowing their reappearance in contemporary motion graphics clear. This book includes a thorough examination of the history of title design from the earliest films through the present, including Walter Anthony, Saul Bass, Maurice Binder, Pablo Ferro, Wayne Fitzgerald, Nina Saxon, and Kyle Cooper. This book also covers early abstract film (the Futurists Bruno Corra and Arnaldo Ginna, Leopold Survage, Walther Ruttmann, Viking Eggeling, Hans Richter, Oskar Fischinger, Mary Ellen Bute, Len Lye and Norman McLaren) and puts the work of visual music pioneers Mary Hallock-Greenewalt and Thomas Wilfred in context. The History of Motion Graphics is the essential textbook and general reference for understanding how and where the field of motion graphic design came from and where it's going.
- Sales Rank: #403438 in Books
- Published on: 2013-02-05
- Original language: English
- Number of items: 1
- Dimensions: 9.00" h x .79" w x 6.00" l, 1.02 pounds
- Binding: Paperback
- 316 pages
About the Author
Michael Betancourt is a theorist, historian, and artist concerned with digital technology and capitalist ideology. He is the author of The ____________ Manifesto, Beyond Spatial Montage: Windowing, or, the Cinematic Displacement of Time, Motion, and Space, and The Critique of Digital Capitalism. He has exhibited internationally, and his work has been translated into Chinese, French, Greek, Italian, Japanese, Persian, Portuguese, and Spanish, andpublished in journals such as CTheory, Semiotica, and Leonardo.
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